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IMER

IMER

Connecting creativity, production & operations

Brand Designer & Creative Operations

Connecting creativity, production & operations

Brand Designer & Creative Operations

With 12 years of experience in branding, visual identity and technical production, I specialise in creating strong, consistent brand systems that work across both digital and physical environments. From strategy and identity design to large-format graphics and signage, I enjoy transforming ideas into coherent brand experiences.

​

Over the years, my role naturally expanded beyond design into production coordination, process improvement and cross-functional collaboration. Working closely with clients, suppliers, production workshops and installation teams taught me that great creative work depends not only on strong ideas, but also on the way they're delivered.

​​

Today, I combine brand design with a practical understanding of production and creative operations. Whether designing an identity, coordinating technical production or improving internal workflows, my goal remains the same: helping teams deliver high-quality creative work with clarity, consistency and efficiency.

With 12 years of experience in branding, visual identity and technical production, I specialise in creating strong, consistent brand systems that work across both digital and physical environments. From strategy and identity design to large-format graphics and signage, I enjoy transforming ideas into coherent brand experiences.

​

Over the years, my role naturally expanded beyond design into production coordination, process improvement and cross-functional collaboration. Working closely with clients, suppliers, production workshops and installation teams taught me that great creative work depends not only on strong ideas, but also on the way they're delivered.

​

Today, I combine brand design with a practical understanding of production and creative operations. Whether designing an identity, coordinating technical production or improving internal workflows, my goal remains the same: helping teams deliver high-quality creative work with clarity, consistency and efficiency.

With 12 years of experience in branding, visual identity and technical production, I specialise in creating strong, consistent brand systems that work across both digital and physical environments. From strategy and identity design to large-format graphics and signage, I enjoy transforming ideas into coherent brand experiences.

​

Over the years, my role naturally expanded beyond design into production coordination, process improvement and cross-functional collaboration. Working closely with clients, suppliers, production workshops and installation teams taught me that great creative work depends not only on strong ideas, but also on the way they're delivered.

​

Today, I combine brand design with a practical understanding of production and creative operations. Whether designing an identity, coordinating technical production or improving internal workflows, my goal remains the same: helping teams deliver high-quality creative work with clarity, consistency and efficiency.

With 12 years of experience in branding, visual identity and technical production, I specialise in creating strong, consistent brand systems that work across both digital and physical environments. From strategy and identity design to large-format graphics and signage, I enjoy transforming ideas into coherent brand experiences.

​

Over the years, my role naturally expanded beyond design into production coordination, process improvement and cross-functional collaboration. Working closely with clients, suppliers, production workshops and installation teams taught me that great creative work depends not only on strong ideas, but also on the way they're delivered.

​

Today, I combine brand design with a practical understanding of production and creative operations. Whether designing an identity, coordinating technical production or improving internal workflows, my goal remains the same: helping teams deliver high-quality creative work with clarity, consistency and efficiency.

Based in Bordeaux, open to relocation

Based in Bordeaux, open to relocation

  • Design & Creative Strategy

    • Art Direction:
      Visual systems & comprehensive brand guidelines.
       

    • Strategic Thinking:
      Client brief analysis & scalable visual narratives.
       

    • Typography & Layout:
      Advanced mastery for Print & Digital media.
       

    • Technical Planning:
      Graphic production & large-format signage feasibility.

    Operational Leadership & Management

    • Project Lifecycle:
      End-to-end management from concept to final output.
       

    • Stakeholder Management:
      Cross-functional coordination & client relations.
       

    • Lean Management:
      Workflow optimization & team synchronization (8+ staff).
       

    • Mentoring:
      Leadership & coaching for junior creative teams.

    Innovation & Tools

    • Advanced AI R&D:
      Prompt engineering & generative prototyping.
       

    • Problem Solving:
      Technical R&D & process-driven innovation.
       

    • Industrial Production:
      Versaworks, Epson Edge, Cutting Master.
       

    • Software Mastery:
      Adobe Creative Suite (Full), Figma, Wix Studio.

  • Creative Ecosystem

    • Adobe Creative Suite:
      Photoshop, Illustrator, InDesign, After Effects, Premiere Pro.
       

    • Product Design:
      Figma (UX/UI prototyping).
       

    • Web & CMS:
      Wix Studio.

    AI & Generative Tools

    • Strategy:
      Prompt Engineering & AI Chat Systems.
       

    • Visual Engine:
      Kling, Luma, Veo, Minimax.
       

    • R&D:
      Kaiber, Freepik’s Nodes, Nano Banana, Seedream.

    Industrial Production

    • Large-Format Print:
      Versaworks, Epson Edge.
       

    • Technical Cutting:
      Cutting Master (CAD/CAM).

  • French :

    Native language

    English :

    B2 level, as assessed by the
    IELTS General training UKVI Exam.

    Download my results.

  • Experience

    2018 – 2026: Art Director & Creative Lead

    Loki Agency, Bordeaux.
    Leading creative vision, stakeholder management, and a team of 8 (Design & Production).

    2014 – 2018: Senior Brand Designer

    Loki Agency, Bordeaux.
    Developing cohesive brand systems and high-quality technical signage production.

    Education

    2012 – 2014: Graphic Designer & 3D Conceptor Degree

    ESMI / BRASSART School, Bordeaux

    2011: Foundation Year in Applied Arts (MANAA)

    Bordeaux

  • Deep dive into my 12 years of expertise.

    [Access Full Resume (PDF)]

  • Design & Creative Strategy

    • Brand Systems:
      Building scalable visual identities across print, digital and physical environments.
       

    • Creative Direction:
      From concept development to consistent brand execution.
       

    • Typography & Layout:
      Advanced expertise across editorial, print and large-format communication.
       

    • Production-Ready Design:
      Designing with technical feasibility, manufacturing and deployment in mind.

    Creative Operations & Delivery

    • Project Delivery:
      Leading projects from briefing to production, installation and final delivery.
       

    • Cross-functional Collaboration:
      Connecting clients, suppliers, production workshops and installation teams.
       

    • Process Improvement:
      Simplifying workflows, standardising production methods and improving team efficiency.
       

    • Production Coordination:
      Planning, supplier selection and technical validation to ensure reliable delivery.

    Innovation & Tools

    • Creative Problem Solving:
      Finding practical solutions to operational and production challenges.
       

    • AI Exploration:
      Using AI to accelerate research, ideation and creative workflows.
       

    • Production Software:
      VersaWorks, Epson Edge Print, Cutting Master.
       

    • Creative Software:
      Adobe Creative Suite, Figma, Wix Studio.

  • Creative Ecosystem

    • Adobe Creative Suite:
      Photoshop, Illustrator, InDesign, After Effects, Premiere Pro.
       

    • Product Design:
      Figma (UX/UI prototyping).
       

    • Web & CMS:
      Wix Studio.

    AI & Generative Tools

    • Strategy:
      Prompt Engineering & AI Chat Systems.
       

    • Visual Engine:
      Kling, Luma, Veo, Minimax.
       

    • R&D:
      Kaiber, Freepik’s Nodes, Nano Banana, Seedream.

    Industrial Production

    • Large-Format Print:
      Versaworks, Epson Edge.
       

    • Technical Cutting:
      Cutting Master (CAD/CAM).

  • French :

    Native language

    English :

    B2 level, as assessed by the
    IELTS General training UKVI Exam.

    Download my results.

  • Experience

    2018 – 2026: Art Director & Creative Lead

    Loki Agency, Bordeaux.
    Leading creative vision, stakeholder management, and a team of 8 (Design & Production).

    2014 – 2018: Senior Brand Designer

    Loki Agency, Bordeaux.
    Developing cohesive brand systems and high-quality technical signage production.

    Education

    2012 – 2014: Graphic Designer & 3D Conceptor Degree

    ESMI / BRASSART School, Bordeaux

    2011: Foundation Year in Applied Arts (MANAA)

    Bordeaux

  • Design & Creative Strategy

    • Art Direction:
      Visual systems & comprehensive brand guidelines.
       

    • Strategic Thinking:
      Client brief analysis & scalable visual narratives.
       

    • Typography & Layout:
      Advanced mastery for Print & Digital media.
       

    • Technical Planning:
      Graphic production & large-format signage feasibility.

    Operational Leadership & Management

    • Project Lifecycle:
      End-to-end management from concept to final output.
       

    • Stakeholder Management:
      Cross-functional coordination & client relations.
       

    • Lean Management:
      Workflow optimization & team synchronization (8+ staff).
       

    • Mentoring:
      Leadership & coaching for junior creative teams.

    Innovation & Tools

    • Advanced AI R&D:
      Prompt engineering & generative prototyping.
       

    • Problem Solving:
      Technical R&D & process-driven innovation.
       

    • Industrial Production:
      Versaworks, Epson Edge, Cutting Master.
       

    • Software Mastery:
      Adobe Creative Suite (Full), Figma, Wix Studio.

  • Creative Ecosystem

    • Adobe Creative Suite:
      Photoshop, Illustrator, InDesign, After Effects, Premiere Pro.
       

    • Product Design:
      Figma (UX/UI prototyping).
       

    • Web & CMS:
      Wix Studio.

    AI & Generative Tools

    • Strategy:
      Prompt Engineering & AI Chat Systems.
       

    • Visual Engine:
      Kling, Luma, Veo, Minimax.
       

    • R&D:
      Kaiber, Freepik’s Nodes, Nano Banana, Seedream.

    Industrial Production

    • Large-Format Print:
      Versaworks, Epson Edge.
       

    • Technical Cutting:
      Cutting Master (CAD/CAM).

  • French :

    Native language

    English :

    B2 level, as assessed by the
    IELTS General training UKVI Exam.

    Download my results.

  • Experience

    2018 – 2026: Art Director & Creative Lead

    Loki Agency, Bordeaux.
    Leading creative vision, stakeholder management, and a team of 8 (Design & Production).

    2014 – 2018: Senior Brand Designer

    Loki Agency, Bordeaux.
    Developing cohesive brand systems and high-quality technical signage production.

    Education

    2012 – 2014: Graphic Designer & 3D Conceptor Degree

    ESMI / BRASSART School, Bordeaux

    2011: Foundation Year in Applied Arts (MANAA)

    Bordeaux

  • Deep dive into my 12 years of expertise.

    [Access Full Resume (PDF)]

  • Design & Creative Strategy

    • Brand systems:
      Building scalable visual identities across print, digital and physical environments.
       

    • Creative Direction:
      From concept development to consistent brand execution.
       

    • Typography & Layout:
      Advanced expertise across editorial, print and large-format communication.
       

    • Production-Ready Design:
      Designing with technical feasibility, manufacturing and deployment in mind.

    Creative Operations & Delivery

    • Project Delivery:
      Leading projects from briefing to production, installation and final delivery.
       

    • Cross-functional Collaboration:
      Connecting clients, suppliers, production workshops and installation teams.
       

    • Process Improvement:
      Simplifying workflows, standardising production methods and improving team efficiency.
       

    • Production Coordination:
      Planning, supplier selection and technical validation to ensure reliable delivery.

    Innovation & Tools

    • Creative Problem Solving:
      Finding practical solutions to operational and production challenges.
       

    • AI Exploration:
      Using AI to accelerate research, ideation and creative workflows.
       

    • Production Software:
      VersaWorks, Epson Edge Print, Cutting Master.
       

    • Creative Software:
      Adobe Creative Suite, Figma, Wix Studio.

  • Creative Ecosystem

    • Adobe Creative Suite:
      Photoshop, Illustrator, InDesign, After Effects, Premiere Pro.
       

    • Product Design:
      Figma (UX/UI prototyping).
       

    • Web & CMS:
      Wix Studio.

    AI & Generative Tools

    • Strategy:
      Prompt Engineering & AI Chat Systems.
       

    • Visual Engine:
      Kling, Luma, Veo, Minimax.
       

    • R&D:
      Kaiber, Freepik’s Nodes, Nano Banana, Seedream.

    Industrial Production

    • Large-Format Print:
      Versaworks, Epson Edge.
       

    • Technical Cutting:
      Cutting Master (CAD/CAM).

  • French :

    Native language

    English :

    B2 level, as assessed by the
    IELTS General training UKVI Exam.

    Download my results.

  • Experience

    2018 – 2026: Art Director & Creative Lead

    Loki Agency, Bordeaux.
    Leading creative vision, stakeholder management, and a team of 8 (Design & Production).

    2014 – 2018: Senior Brand Designer

    Loki Agency, Bordeaux.
    Developing cohesive brand systems and high-quality technical signage production.

    Education

    2012 – 2014: Graphic Designer & 3D Conceptor Degree

    ESMI / BRASSART School, Bordeaux

    2011: Foundation Year in Applied Arts (MANAA)

    Bordeaux

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